Social Media Training


What social media platforms should nonprofits use? What are the best tools to manage social media? How do you connect with the community? How can you turn social media followers into donors and volunteers?

Join Apparo for an in-depth social media training and have these questions and more answered. You'll leave with the tools to develop a successful social media strategy for your organization, best practices, and resources to track your progress. 

The Social Media Training Group meets once a week for four weeks beginning October 27th. The sessions include:

 Session 1: Pick Your Passion

  • Overview of social media platforms and which one is best for your mission
  • Content calendar (develop over the 4 sessions)

Session 2: Refine Your Resources

  • Social media planning tools and devices
  • Content calendar

Session 3: Connect with Your Community

  • Overview of best practices
  • Social media contests
  • Content calendar

Session 4: Make Your Mission Happen

  • Social media tracking (metrics and analytics)
  • Finalize content calendar


Instructor: Kailey Miller, Girl Scouts, Hornets' Nest Council

When: October 27th / November 3rd / November 10th / November 17th / 9:30 to 11:00 am

Where: Apparo Office
301 South Brevard St. Suite 301
Charlotte, NC 28202

Investment: $75 per person (up to 2 people per organization)

Limited space available. Contact Jacqueline Myers to register.


*Registration is closed.*